It seems that organizing events has become a completely
different thing once the Internet and the social media platforms came into
play. On one side, it has never been so easy to spread the word about an event,
and on the other side, it has never been so many people saying that they will
attend, only to fail to show up. Those are the things that happen today with
the event planning. Therefore, if you want to have an efficient site for this type
of business, here are the elements that you absolutely need to have.
Social Media Sharing
Option
There is no better way to spread the word about the social
event than to advertise it online. You will need to make a page and the event
on Facebook and you need to integrate it with your website. Also, you need to
make the sharing of your event easy and effortless. Add the sharing
buttons for all the popular social media and watch the event going viral.
Efficient Calendar
Building an event website means that you will have to keep
track of the dates and times constantly. For your visitors to be able to
organize themselves more efficiently, and for you to function well, you need to
install a good calendar plugin that will arrange your events by the dates and
times. Events
Calendar is one of those plugins that everybody knows about and use it, so
make the most of it.
Ticket Selling Option
Now that you have organized the events and made sure that
they are reaching wide audience, it is likely that people are coming to your
website searching for the tickets. One element that you absolutely need to have is the WordPress event ticketing
plugin. Making the ticket buying process easy will make those browsing
users into those that leave money on your website.
Diverse Payment
Options
At this point, you have attracted your client, they have
decided to buy the tickets at your site and they need to pay for them. Not
having enough payment options on your site is the worst that you can do. Make
sure that you have a plugin like WooCommerce since it informs your customers
about the available payment options. You do not want to turn the paying
customer down, so make sure that you have as many various ways of collecting
money as possible.
Contact Forms
The feedback and the additional questions and inquiries need
to be taken care of. You need to respond to your customers’ comment and
questions. You should do it on the social media, but you also need a good and
efficient contact form on your website. Many WordPress website owners use Contact
Form 7 to interact with their visitors.
All those plugins will make your website more efficient and
your life much easier. All of them are about the smooth process of advertising
the events and selling tickets. However, you should not neglect the visual
appearance of you website and its design. That is the first thing that make
your visitors decide whether they will or will not stay on your site and use
it. Therefore, make sure that it runs smoothly, but that it looks perfect, as
well. Form and the function of such a website are equally important.
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